Whether or not one agrees with the activists’ message, there is a time and a place. I don’t want to have to support activism or make a political statement just to order a sandwich. I just want a dang sandwich. Hold the onions.
Owners of Subway franchises are asking the company’s bosses to pull adverts featuring soccer star Megan Rapinoe, because customers are complaining about her political activism.
Rapinoe, 36, is as well known for her outspoken views and purple hair as she is for her soccer skills.
In Tokyo for her third Olympics, Rapinoe took a knee during the National Anthem, before their bronze-winning game.
At the end of July, a Wisconsin franchise operator shared a note from an angry customer with a discussion forum hosted by the North American Association of Subway Franchisees (NAASF).
The note, taped to his door, read: ‘Boycott Subway until Subway fires the anti-American Megan Rapinoe, the creep who kneels for our beloved National Anthem!’
The Wisconsin owner said: ‘The ad should be pulled and done with. It gets tiring apologizing.’
Subway does not own any of its nearly 22,000 locations, but it charges franchisees 4.5 per cent of their revenue for a national advertising fund, and controls how the money is spent from its Connecticut headquarters.
An Arizona owner said on the NAASF blog: ‘Spending our money to make a political statement is completely and totally out of bounds.’