It seems to me that a search engine should just find and present the underlying websites based on their content and not seek to interpret, filter, or twist that content on the basis of Google’s own biases.
A new Google policy that was meant to rein in deceptive advertising by “crisis pregnancy centers” has a loophole that is allowing the centers to continue to post misleading ads on the search engine.
Crisis pregnancy centers often seek to aggressively discourage women from getting abortions and have earned the ire of abortion rights groups for often seeming to resemble abortion clinics.
The loophole means only users who are specifically searching under the term “abortion” will be provided information on Google’s website about whether a particular health care clinic does – or does not – offer the procedure to women.
If a user searches under other terms, like “free pregnancy test” or “pregnancy symptoms”, no such information appears under the advertisements for the same clinics. While the difference might seem semantic, there is a worry that it will confuse women who might mistake a crisis pregnancy center for an abortion clinic.