We’ve had a nice break from political ads after several years of seeing them non-stop.
The new conservative organization the Wisconsin Alliance for Reform will pour more than $400,000 worth of ads into running ads in the days leading up to the state Supreme Court primary election, according to FCC filings made this week.
The spots are filed as non-candidate issue ads related to the 2016 state Supreme Court race. While no candidate is named in the filings, it’s likely the ads will benefit newly appointed Justice Rebecca Bradley, heralded as the conservative favorite among the three candidates in the race.
Wisconsin Alliance for Reform launched last fall, snapping up Luke Fuller, previously chief of staff to Sen. Leah Vukmir, R-Wauwatosa, as executive director, and former Republican Party of Wisconsin communications director Chris Martin as the group’s communications director.