Boots & Sabers

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0655, 20 Dec 17

McVegan on the Way


The fast food chain plans to start selling a McVegan burger in hundreds of restaurants across Sweden and Finland starting on December 28.

The sandwich, which has already been tested at a handful of McDonald’s locations in Finland, consists of a soy patty, bun, tomato, lettuce, pickles, onion, ketchup, mustard, oil and an egg-less sandwich sauce.

“Like our other burgers, the McVegan is tasty and has a good texture,” said McDonald’s (MCD)spokesperson Henrik Nerell.

I know it’s an old saw, but why do vegans insist on trying to make their food look and feel like meat? You never see a carnivore saying, “gee, I sure would like my bacon to look, feel, and taste more like a carrot.”


0655, 20 December 2017


  1. jjf

    Food scientists work very hard in many areas to make X taste like real Y.

    Are you concerned that half your grey meat at Taco Bell may in fact be textured vegetable protein?

    Why does the word “vegan” trigger you?

  2. jsr

    “Vegetables aren’t food.  Vegetables are what food eats.”

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