Because Milwaukee Needs More Crappy News

Tim Cuprisin brings us this little tidbit:

Beginning September 8, we will begin our afternoon news at 3 p.m. with a new hour of news, weather and information. “Live at 3” will be anchored by George Mallet, Courtny Gerrish and
weather with Brian Gotter.

[...]

The 3 o’clock news is in addition to the new half-hour of news that we’re adding at 6:30 p.m. effective August 25, as was previously announced. This means TODAY’S TMJ4 will provide news from 3 p.m. – 7 p.m., weekdays.

Why?  So they can report more murders?  So we can cringe more at the blond anchor lady’s unfortunate bangs?  So we can witness more witty banter between the new folks?  So they can just stop with the overdone “Breaking News” break-ins and just have the news on all the time? 

That’s a lot of news.

1. Someone—someone—has to cover the Obama campaign.  It’s not like the Milwaukee Journal Sentinel will be fawning all over him.

   Posted by (JavaScript must be enabled to view this email address) on July 24, 2008 at 2333 hrs




2. Why don’t they just run the MSNBC feed and get it over with?

   Certainly would save a lot of money.

   Posted by (JavaScript must be enabled to view this email address) on July 24, 2008 at 2339 hrs




3. The reason is that they can sell the ad time at a slight premium because it’s the “news.”

   Posted by (JavaScript must be enabled to view this email address) on July 25, 2008 at 0952 hrs




4. Considering its replacing “better TV” I think its great.

   On friday afternoons when I’m home and turn on the tube while I do stuff around the house, all there is is worthless crap.

   I love news.  Although they seem to run the same stories over and over and over and over for the whole day. 

   So we can cringe more at the blond anchor lady’s unfortunate bangs?

   I think she’s kinda cute.

   I don’t usually date older girls, but I’d think about it.  She’s in great shape

   Posted by (JavaScript must be enabled to view this email address) on July 25, 2008 at 1015 hrs